Rules and ethics
UK radio advertising after Brexit: what EU buyers must know
Radio advertising into the UK after Brexit still runs through Ofcom licences, the BCAP code, UK VAT rules and RAJAR data — here is what EU buyers must check.
Topic
ofcom
Rules and ethics
Planning Welsh radio advertising scripts in Cardiff
Plan Welsh radio advertising scripts in Cardiff with guidance on language mix, Welsh voice casting, script timing and checks before a spot is approved.
Rules and ethics
How Ofcom's broadcasting code shapes UK radio ad content
Radio advertising in the UK is shaped by the Ofcom Broadcasting Code, BCAP Code, duration limits and scheduling rules that every spot must satisfy.
Audience research
Before you run radio advertising competitor research, check these seven points
A checklist for radio advertising competitor research in England: RAJAR dayparts, Ofcom licences, ICO B2B rules, spot logging and a worked budget example.
Outlook
Radio advertising in England: signals buyers should plan around
Radio advertising in England: steady listening, a long-term government view of radio, and the policy, supply and production signals that should reopen a plan.
Rules and ethics
Ofcom licence or ASA code, which radio advertising UK regulations bite first?
UK guide separating Ofcom licence duties from ASA/BCAP Code rules for radio advertising, with consumer law and data protection checks, plus a glossary.